“There is no greater agony than bearing an untold story inside you.”
— Maya Angelou
When you get stuck, I’ll help you start writing again.
I coach writers who need help finding their voice, reaching their goals, and uncovering the artistry within.
My passion is to provide encouragement and advice that builds your confidence and helps you enjoy the process of writing! I admire you for sharing your story and consider it a privilege to be trusted as your coach.
I offer one-on-one coaching sessions on Zoom to help you at the beginning, middle, and end of your writing process.
If you encounter a bump in the road, I also offer short laser coaching sessions that address one specific question or challenge.
My Story
I’m Jena Petrescue Kroeker (rhymes with Quaker), and I believe that we’re creating works of art anytime we use words.
My love for language began decades ago, when my grandma gave me classic novels and introduced me to the joy of reading. I have a B.A. honours degree in Linguistics and over 20 years of working as a freelancer, first as a closed captionist, writer and editor, and now as a writing coach.
For over 10 years, I worked as a content manager, regularly writing and editing website content, blog posts, email newsletters, and resource guides. If you’d like to see my portfolio, click here.
I also worked as a writing mentor and Facebook group moderator for four years, helping support an online community of freelancers at Freelance University.
Some of my most meaningful projects have been working with entrepreneurs and authors, guiding them through the process of publishing their first blog or first book.
I was born on the Prairies, but now call Canada's beautiful West Coast my home. When I'm not working, I enjoy reading near a cozy fireplace, dancing at a Zumba class, or photographing sunsets during evening walks with my husband.
Coaching Sessions on Zoom
A Strong Beginning
● You’ll receive a pre-meeting questionnaire. (List your greatest challenges and what you want to work on.)
● Send me a 1,000 word (or less) excerpt of your most recent piece of writing. I’ll look through it, and then we’ll meet on Zoom.
● We’ll discuss your questions and concerns, and I’ll share some resources and tips to help you get your writing process started.
A Boost in the Middle
● You’ll receive a pre-meeting questionnaire. (List your greatest challenges and what you want to work on.)
● Send me what you’ve written so far. I’ll go through it, and then we’ll meet on Zoom.
● We’ll discuss your questions and concerns. I’ll recommend resources and tips to help you overcome writer's block, distractions, and any lack of confidence, encouraging you to continue.
A Powerful Finish
● You’ll receive a pre-meeting questionnaire. (List your greatest challenges and what you want to work on.)
● Send me your rough draft. I’ll go through it, and then we’ll meet on Zoom.
● We’ll discuss your questions and concerns. I’ll give feedback on your draft and suggest ways to give it a powerful finish.
● I’ll also share advice on editing and proofreading (including tips on how to self-edit or find a good editor or proofreader).
A Bump in the Road
(Laser Coaching)
● You’ll receive a pre-meeting questionnaire. (Tell me one specific question you have about a piece of writing or your writing process.)
● Send me a 1,000 word (or less) excerpt of your most recent piece of writing. I’ll look through it, and then we’ll meet for a short, targeted coaching session on Zoom.
● We’ll address your question and equip you with next steps and practical tips to get you past that bump in the road.
What People Are Saying
“We had the privilege of having Jena as a Writing Mentor and Coach in our Freelance University community. Students loved working with her. She’s a wonderful listener who asks insightful questions and creates a space where people feel comfortable and supported.
Jena has a calm, thoughtful presence that instantly puts others at ease. Though she’s incredibly knowledgeable and skilled, she always leads with humility. Her command of language and her passion for learning made her a true go-to resource for our students.
If you have the opportunity to work with Jena, you’ll not only become a better writer, but you’ll also feel inspired and encouraged throughout the process. She made a lasting impact in our community, and we’re so grateful for the years we had with her.”
— Kelly & Craig Cannings, Co-Founders, Freelance University
“Jena's writing skills and experience have been instrumental in my (and others') writing. I have watched her gently nurture others and give of herself to help them with their writing.
Whether you need help with your blog, website, or a social media post, Jena always provides insightful feedback. She answers questions by equipping, rather than providing the answer.
Jena explains why something should be used or not used and helps you understand the language and the art of saying the right words. Jena will help you craft wording so you deliver a powerful, thoughtful message that brings out the best in you. She often helped me say what I could not seem to put into words. I highly recommend Jena Petrescue Kroeker as a Writing Coach.”
— Tammy Durden, Business Coach, Fearless Business Boss Founder and CEO
“Jena consistently gave extra time and energy to help me achieve my writing dreams and calling.
She was readily available, highly educated, clearly gifted and dedicated to her craft — which directly impacted and improved mine!
I would deeply, highly and eagerly direct anyone looking for writing, proofing or editing services to connect and begin a working journey with her.
You not only get an expert opinion and a deep voice of experience, you get a soul committed to seeing YOU and your WRITING ‘glow and grow.’ 1000% would recommend Jena to you.”
— Carol Conroy, Impact Coaching
“I had the pleasure of meeting Jena many years ago through Freelance University, an online learning course platform for virtual assistants. Jena was one of the mentors and she had so many wonderful tips and coaching advice that she offered.
Years later, even as a seasoned writer, I will never forget her support in helping me figure out additional tools and resources that would support my own writing career. Her knowledge was so extensive and vast. It was amazing. I have saved the information she provided in her coaching session and I refer back to it timelessly — a great template I keep on hand.
I highly suggest Jena for any coaching support you need to write your book, article and/or anything else you might be needing help with, whether you have been writing for years or perhaps just beginning your journey. She is one of the best writing coaches in the business and I am truly grateful that I met Jena!”
— Mariam Rowhani
Contact Me
Wondering if my coaching sessions are a good fit for you? Fill out some info, and I’ll be happy to answer any questions. I’m looking forward to hearing from you!